From the information presented in the first part, it can be inferred that the current MOOCs business model is facing serious issues of quality, pedagogy, sustainability, awarding of credit, and low completion rates (Jona & Naidu, 2014).
Universities need to change this status quo situation by designing a product that can bring some quality assurance and in the same time to offer the totality and complexity of the university degree (Funell, 2013). The answer lies in a more blended model, which will combine the traditional and online education, and will bring a meaningful user experience.
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